company: converse
Role: art + creative direction, digital design

2023 digital visual center created for 360 digital design campaign around the most loved (or hated) holiday of the year. the task was to create a youthful, positive, and maybe a little bit cheeky visual identity for valentines day related site, performance marketing, and social content during this holiday season. inspired by decades of young romantics' notebook doodles, lava lamp moods, and heart emojis.
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AD: Sav welsch
Cd: peter gjovik, rachel kayuk
photo: lauren oneil

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